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Category: GRBN

The Global Research Business Network’s mission is to promote and advance the business of research by developing and supporting national research associations

Participants are the life-blood of our industry. Without their willingness to participant in research we cannot deliver the reliable data and actionable insights decision-makers need.

Many companies struggle to realise the full potential of their customer insight function. In order to maintain and grow budgets, we need to do a better job at demonstrating the business impact of insights and measuring the ROI we deliver. This workshop is designed to help you demonstrate this.

AMAI (Mexico) and SAMRA (South Africa) are the fifth and sixth national associations to endorse the charter, demonstrating their strong Read more…

As you will read in this week’s GRBN newsletter, GRBN is launching a ROI from Insights initiative in co-operation with Read more…

SAMRA today became the first association in Africa to join the newly formed African Market Research Association (AMRA). AMRA is Read more…

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