Membership

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SAMRA has three memberships:

(1) Organisation Membership: this category is for commercial or non-profit organisations, including companies or other entities such as business units or departments in commercial or non-profit organisations and that are juristic persons involved in offering, buying, making use of or contributing to the delivery of marketing research, social research and/or opinion polling research and/or research-based consulting products and services; workers in these organisations, business units or departments are Associate Members of SAMRA who perform functions related to one or more research-related role as defined by SAMRA (see below). Organisation members have a weighted vote, based on the number of voting Associate Members recorded on the most recent record date (1 March each year).

(2) Associate Membership is for individuals who work for an Organisation Member in one or more research-related role.

Organisation membership may be withdrawn if a number of Associate memberships of the workers in research-related roles in the organisation are withdrawn on ethical grounds. Currently, if 10% of Associate memberships are withdrawn on ethical grounds, the Organisation membership will be withdrawn.

(3) Independent Membership: this category is for natural persons who work in one or more research-related role (as defined in the SAMRA Company Rules) and that offer, buy, make use of or  contribute to the delivery of marketing research, social research and/or  opinion polling research and/or research-based consulting products and  services; and who are not working for Organisation Members. An Independent  Member has one vote.

The Research-Related Roles are:

  • Executive and senior management responsible for marketing research, social research or opinion polling research supply or use
  • Marketing research, social research or opinion polling research management (including management of any or all parts of the research process)
  • Marketing research, social research or opinion polling research and/or research-based consulting (professional level)
  • Data processing for marketing research, social research or opinion polling research (including data coding, capture and editing, statistical analysis, etc.)
  • Data collection for marketing research, social research or opinion polling research (including moderation, recruitment, interviewing, back-checking, etc.)
  • Individual members awarded Honorary status who are on the SAMRA Honour Roll

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  1. SAMRA Ethics Update

    July 5 @ 9:00 am - 10:00 am UTC+2
  2. The Art of Asking Questions

    July 19
  3. SAMRA AGM 2017

    August 2 @ 2:00 pm - 5:00 pm UTC+2
  4. SAMRA Red List Demo 2

    August 25 @ 9:00 am - 10:00 am UTC+2
  5. SAMRA Research Participant Database (RPD) Demo

    August 25 @ 11:00 am - 12:00 pm UTC+2