Membership

There are three SAMRA memberships, namely, Organisation membership, Associate members (i.e. employees of Organisation members) and Independent members.

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Events

SAMRA hosts a number of professional development events at regional, national and local level, including an annual conferenceVisit the Events section for more information.

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Professional Recognition

Professional recognition is a tangible way of showing dedication to high quality standards and continuous professional development, leading to enhanced career opportunities.

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Database Subscription

SAMRA offers a number of database subscription products to SAMRA members, including the SAMRA Research Participant Database and the SAMRA Red List.

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Exciting Line-up at SAMRA Annual Conference 2017 – Don’t Miss This One...

The SAMRA Annual Conference is about new thinking and exciting developments; about being challenged and being inspired; ultimately, about growing a community of learned providers and users of market research, including marketing research, economic research, business research, social research, political research, opinion polling and data analytics.

ESOMAR Summer Academy – Discounts Available

In the fast changing world of data, research and insights, keeping up to date with the latest innovations and acquiring new skills and knowledge is a must-have. Combining a selection of the biggest topics globally and inviting top experts, the ESOMAR Academy provides a week of practical learning and hands-on tips for research providers and buyers on need-to-know subjects. The Academy is aimed at practicing data, research and insights professionals internationally.

Student Guide Nominations – SAMRA Annual Conference 2017

For the fifth consecutive year, we would like to invite a few promising students to act as Student Guides at the SAMRA Annual Conference that will take place on 17 and 18 May 2017 at the Protea Hotel by Marriot, Stellenbosch, Western Cape, South Africa. It is a part of the SAMRA industry-level strategic talent […]

Services SETA Chamber for Communication and Marketing Services

SAMRA Chief Executive Officer Ms Leonie Vorster has been appointed to the Services Sector Education and Training Authority (Services SETA) Chamber Committee until March 2018.

Services SETA Bursary Applications Close 17 March 2017

The Services SETA has opened its applications for bursaries for all qualifications in the Service Sector. The intention is to ensure that the Bursary allocations are done in line with the Services SETA strategic plans. Background A bursary is a monetary award made to learners to follow an approved course of study. This is a […]

SAMRA Yearbook 2016/2017 – Advertising Bookings are Open!

The SAMRA Yearbook is available in print as well as online (via our website). The print version is distributed free of charge to all SAMRA Organisation members, Independent members, and SAMRA Accredited Researchers, on both supplier and client side, as well as all Higher Education Institutions in Southern Africa.

2017 Member Benefits

SAMRA is the only recognised self-regulatory professional body for market research in South Africa, offering our members professional recognition and credibility amongst research peers – on both supplier and user side, employers, and the general public; products and services that add value to research practice and business; networking opportunities and career advancement; professional development opportunities; representation at national and international level with governments and other regulatory and professional bodies; protection against undue external regulatory interference and poor ethical conduct.

SAMRA Journal 2016 (12)

The SAMRA Journal 2016 looks at the value of market research. Like many professions, market research is continually being pressured to demonstrate its worth.

First Release Programme for SAMRA Annual Conference 2017

The SAMRA Annual Conference is about new thinking and exciting developments; about being challenged and being inspired; ultimately, about growing a community of learned providers and users of market research, including marketing research, economic research, business research, social research, political research, opinion polling and data analytics.

Proposed New Marketing Research Currency to Replace AMPS

The Marketing Association of South Africa (MA(SA)), in partnership with The Advertising Media Forum (AMF) and the Association for Communication and Advertising (ACA), invites you to a significant industry engagement concerning a potential new marketing research currency to replace the now discontinued All Media and Products Survey (AMPS).

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